Interactive demo · fictional data

See beyond the numbers — in three minutes

Built for the CFO, Finance Director or Head of FP&A of a manufacturing, FMCG or distribution business with an ERP full of data and a month-end still run in Excel. No registration, no payment, no confidential information.

Scenario
Performance
Driver analysis
Management insight
Management pack

Interactive demo · 3 minutes · no sign-up

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You're the CFO of a fictional manufacturing company. Revenue is growing — but profitability is deteriorating. Can you find out why?

Company: Northline Manufacturing (fictional); Contract manufacturer · $48M revenue · 640 SKUs · 128 customers · 3 plants
Your question: Revenue is growing. Why is profitability falling?; Fictional data throughout. Nothing to upload, register or pay for.

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Ask the numbers

You are the CFO of Northline Manufacturing

Contract manufacturer · $48M revenue · 640 SKUs · 128 customers · 3 plants. Revenue increased — profitability did not. Click a question: every figure in the answer is calculated from this fictional dataset, live.

Why did margin fall?

Gross margin moved -2.8 pts (34.2% → 31.4%) while revenue grew +12.1%.

Material inflation: -1.6 ptsadverse
Product mix: -1.5 ptsadverse
Discounting: -1.1 ptsadverse
Freight & other: -0.4 ptsadverse
Volume leverage: +0.9 ptsfavourable
Efficiency gains: +0.9 ptsfavourable
H1 margin vs H2 margin: 32.6% → 30.2%
Input cost vs realised price: +24.0% vs +5.0%21% of the cost increase recovered in price

Bridge reconciles: Components sum to -2.8 pts, exactly the -2.8 pts margin movement.

Bridge components are the dataset's own decomposition; H1/H2 margin, cost-recovery and growth are recomputed from the monthly series.

Questions this demo will not answer

What drove the variance to budget? — The demo dataset carries actuals only — no budget is loaded, so no variance can be computed.
Are we likely to hit the year? — Requires a budget or rolling forecast. The demo shows a completed fictional year, so there is nothing to project.

In a real workspace both are answered once a budget or rolling forecast is loaded. Finviq refuses rather than estimates.

Explore the demo company

Seven views, one fictional business

Northline Manufacturing (fictional) · Contract manufacturer · $48M revenue · 640 SKUs · 128 customers · 3 plants. Every figure below is calculated from the same fictional dataset — change the view, not the numbers.

Illustrative example · representative dataIndustry:

Revenue

$48.2M

+12.1% vs $43.0M prior year

Gross profit

$15.1M

31.4% of revenue

Gross margin

31.4%

H1 32.6% → H2 30.2%

Average discount

9.2%

+3.2 pts vs opening quarter

Revenue and margin move in opposite directions

Monthly revenue ($M, bars) against gross margin % (line).

Management insight

Revenue grew +12.1% to $48.2M while gross margin fell from 32.6% in the first half to 30.2% in the second.

Which of mix, price or input cost explains most of that movement — and is any of it structural?

Demo-only upload · fictional file

Try the trial balance flow

Upload, map, validate and analyze — using an invented trial balance. Nothing you own is uploaded or stored.

1Upload file
2Map accounts
3Validate
4Analyze

northline-trial-balance-FY.csv

17 accounts · Northline Manufacturing (fictional) · Illustrative example · representative data · CSV

Your own data is only ever uploaded inside the secure workspace.

What the Hub does with a trial balance

Reads the account structure and proposes a P&L mapping
Flags accounts that need a human decision instead of guessing
Reconciles debits and credits before any analysis runs
Recomputes revenue, cost of sales, margin and cost ratios
Generates management insight and a board-ready pack

Sample output · fictional data

Management Pack export preview

This is what a Finviq board pack looks like, generated from the manufacturing demo dataset in your browser. Illustrative example · representative data — no account, no upload, no customer information.

Northline Manufacturing (fictional) · generated 2026-10-01

1. CEO / CFO summary

Top drivers, margin and cash callouts, decisions to take next

Headline: Revenue $48.2M (+12.1%) with gross margin at 31.4% — profit is not following growth.
Top drivers: Material inflation -1.6 pts · Product mix -1.5 pts · Discounting -1.1 pts
Margin callout: Direct materials moved to 44.4% of revenue (+3.5 pts); input costs rose 24% against 5% realised price, so about 21% was recovered.
Cash callout: Cash conversion cycle 81 → 99 days (DSO 62, inventory 78, DPO 41); working capital $10.2M → $13.1M. Illustrative working-capital position · representative data.
Decision 1: Reprice or re-scope the lowest-margin volume: All other (124) carries a 6% discount at 51.7% of revenue but only 56.2% of contribution.
Decision 2: Agree a price-recovery mechanism on contracts exposed to material inflation before the next commercial review.
Decision 3: Set a working-capital target for receivables and inventory days, with weekly cash reporting until the cycle returns to prior-year levels.

Management insight: Growth has been bought with discount and mix; the cash cycle has lengthened at the same time.

Individual assets

All of these are included in the ZIP bundle above, together with the PDF.

All figures are invented for demonstration. Real engagements produce the same pack from your own trial balance inside the secure workspace.